Do you have someone in your life that is afraid of computers, afraid of console gaming? Saying they would never be able to understand the controls. Or, do you have someone in your life that can not understand how you go through so many XBOX Points a month?
Invite that person over and show them how you have just downloaded their favorite childhood games. Remind them how they always beat you as kids and challenge them to a game. They are going to be skeptical but insure them that learning is child's play. Make sure to loose the first game and then challenge them to another game where you slightly beat them.
Soon, they will be asking to play every time they come over. Later, when you are ready to upgrade to a new XBOX offer them your old XBOX and show them how they can challenge others via XBOX Live. Thereafter, you will no longer have to worry about what to get that person for B-Days and Holiday's because all they will want is XBOX Subscriptions and XBOX points.